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About: Happy Socks

In 2008, socks were just socks. White, gray and black pieces of textile that were nowhere close to the fashionable and creative design piece they could become. But that was all about to change when Mikael Söderlindh and Viktor Tell had a vision: to spread happiness by turning an everyday essential into a colorful design piece.

Hello Happy Socks! A high-quality sock that combines unique designs and craftsmanship. (Probably) The world’s most comfortable and colorful tool for spreading happiness was born. This concept is now brought to life by Happy Socks’ talented team of creatives.

Today, Happy Socks has reached 90 countries and every continent. With Concept Stores all around the world, from LA to Tokyo to Melbourne, Happy Socks can be found in over 10,000 top fashion and design boutiques.

Do you want to sell Happy Socks in your store?
Contact us now if you are a wholesale buyer and want to stock Happy Socks for Christmas 2021.

The latest Happy Socks collections will be arriving in September / October.

View product catalogue

UNTIL are proud to be the exclusive importer and distributor of Happy Socks products for Australia and New Zealand.